Indian Fridays is a home-based food venture bringing authentic Indian flavours to local communities. They approached us to create a logo and visual identity that would feel bold, modern, and full of warmth—reflecting both the richness of their cuisine and the personal touch behind every meal.
We developed a striking wordmark paired with a vibrant flame icon, symbolising both spice and the warmth of home cooking. A contemporary serif typeface balances tradition with modernity, while the fresh magenta accent adds energy and standout appeal. The tagline “From our home to yours” reinforces the brand’s personal, family-driven ethos.
The result is a confident, memorable identity that captures the spirit of Indian Fridays—authentic, welcoming, and full of flavour.
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